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10 jun

Top-Rated Sweepstakes Companies

By: Sync Marketing | In: Ask Sync, Ask Sync Marketing, contest company, Marketing, social sweepstakes, Sweepstakes, sweepstakes company, sweepstakes management, sweepstakes marketing

Unveiling the Top-Rated Sweepstakes Companies: Sync Marketing Leads the Pack

In the digital age, sweepstakes have become an integral part of marketing strategies for businesses aiming to engage their audiences and drive brand awareness. With a plethora of sweepstakes companies available, it can be daunting to identify the best ones to partner with. However, amidst this sea of options, Sync Marketing stands out as a true trailblazer, earning its place among the top-rated sweepstakes companies.

Established over 13 years ago, Sync Marketing has solidified its reputation as a leader in the industry. What sets Sync Marketing apart is not only its exceptional track record but also its unique status as a 100% woman-owned business. Founded by Jennifer French and Julie Schmandt Link, Sync Marketing has been breaking barriers and setting standards since its inception.

One of the key factors contributing to Sync Marketing‘s success is its unwavering commitment to delivering excellence in every aspect of its services. Whether it’s crafting innovative sweepstakes concepts, implementing seamless entry mechanisms, or providing unparalleled customer support, Sync Marketing consistently exceeds expectations.

Sync Marketing’s impressive clientele speaks volumes about its credibility and effectiveness. Counted among its esteemed clients are industry giants like Amazon, Vitacost, DSW, Dolby, Archer Roose, and Toys R Us. These partnerships not only showcase Sync Marketing’s ability to cater to diverse industries but also highlight its capacity to deliver results for renowned brands.

Jennifer French and Julie Schmandt Link, the visionary minds behind Sync Marketing, have infused the company with their passion, expertise, and dedication. Their leadership has been instrumental in driving Sync Marketing’s growth and cementing its position as a trusted partner for businesses seeking to elevate their marketing efforts through sweepstakes.

Sync Marketing’s success is further underscored by the accolades and recognition it has garnered over the years. With numerous awards and accolades to its name, including being listed among the top-rated sweepstakes companies by industry experts, Sync Marketing continues to raise the bar and set new benchmarks for excellence.

In addition to its exceptional services, Sync Marketing’s commitment to diversity and inclusivity deserves applause. As a woman-owned business, Sync Marketing champions gender equality and empowerment, serving as an inspiration to aspiring entrepreneurs and industry professionals alike.

In conclusion, Sync Marketing’s stellar reputation, extensive experience, and unwavering commitment to excellence make it a standout choice among the top-rated sweepstakes companies. With Jennifer French and Julie Schmandt Link at the helm, Sync Marketing is poised to continue its journey of innovation, growth, and success, shaping the future of sweepstakes marketing one campaign at a time. Whether you’re a multinational corporation or a budding startup, partnering with Sync Marketing promises to unlock a world of possibilities and propel your brand to new heights.


14 may

Sweepstakes Companies

By: Sync Marketing | In: contest company, Sweepstakes, sweepstakes company, sweepstakes management, sweepstakes marketing

Why Growth Consultants Should Partner with Sweepstakes Companies to Enhance Client Success

In the ever-evolving landscape of business growth and customer engagement, growth consultants play a pivotal role in steering companies towards sustainable success. One often overlooked strategy that can significantly amplify their efforts is the integration of sweepstakes and contests into their client’s marketing mix. These promotional tools, when executed effectively, can deliver a multitude of benefits, from boosting brand awareness to driving customer loyalty. Here’s why growth consultants should consider partnering with sweepstakes companies to help their clients achieve their growth objectives.

  1. Drive Customer Engagement and Acquisition: Sweepstakes and contests are powerful tools for capturing customer attention and driving engagement. By partnering with a sweepstakes company, growth consultants can leverage their expertise in creating compelling campaigns that resonate with the target audience. These promotions not only attract new customers but also re-engage existing ones, fostering a sense of loyalty towards the brand.
  2. Enhance Brand Visibility and Awareness: In today’s crowded marketplace, standing out from the competition is more challenging than ever. Sweepstakes and contests offer a unique opportunity to increase brand visibility and awareness. By incorporating these promotions into their marketing strategy, growth consultants can help their clients gain exposure and reach a wider audience, ultimately driving business growth.
  3. Collect Valuable Customer Data: One of the key benefits of running sweepstakes and contests is the ability to collect valuable customer data. From email addresses to demographic information, these promotions provide a wealth of insights that can be used to tailor marketing efforts and improve overall customer experience. By partnering with a sweepstakes company, growth consultants can help their clients gather this data efficiently and ethically.
  4. Boost Sales and Revenue: Sweepstakes and contests have the potential to drive sales and increase revenue. By offering enticing prizes and incentives, businesses can encourage customers to make a purchase or engage with the brand in a meaningful way. This not only boosts short-term sales but also lays the foundation for long-term customer relationships, ultimately leading to sustainable growth.
  5. Gain a Competitive Edge: In today’s competitive business landscape, staying ahead of the curve is essential for success. By incorporating sweepstakes and contests into their client’s marketing strategy, growth consultants can help them gain a competitive edge. These promotions can set their clients apart from the competition, making their brand more memorable and desirable to consumers.

In conclusion, sweepstakes and contests are powerful tools that can help businesses achieve their growth objectives. By partnering with a sweepstakes company, growth consultants can leverage these promotions to drive customer engagement, enhance brand visibility, collect valuable data, boost sales, and gain a competitive edge. By integrating sweepstakes and contests into their client’s marketing mix, growth consultants can unlock new opportunities for success and take their client’s business to new heights.


08 may

Contest Law

By: Sync Marketing | In: Best Practices, contest company, Contests, Legal and Prize Fulfillment, sweepstakes company, sweepstakes management, sweepstakes marketing

Contest Law and Why You Need a Sweepstakes Agency Like Sync Marketing

Contests and sweepstakes are powerful marketing tools that can help drive engagement, increase brand awareness, and reward loyal customers. However, running a successful promotion involves more than just creativity and prizes. It also requires a solid understanding of contest law to ensure compliance with all relevant regulations.

Understanding Contest Law

Contest laws vary from country to country and even between states or provinces within a country. These laws govern how contests and sweepstakes can be run, including rules related to eligibility, entry methods, prize fulfillment, and more. Failure to comply with these laws can result in legal consequences, including fines and lawsuits.

For example, in the United States, contests and sweepstakes are subject to federal laws, such as the Deceptive Mail Prevention and Enforcement Act and the Children’s Online Privacy Protection Act (COPPA). Additionally, individual states may have their own regulations that must be followed.

Why Hire a Sweepstakes Agency Like Sync Marketing?

  1. Legal Expertise: Sweepstakes agencies like Sync Marketing have a deep understanding of contest laws and regulations. They can ensure that your promotion complies with all relevant laws, reducing the risk of legal issues.
  2. Risk Mitigation: Running a contest or sweepstakes involves certain risks, such as fraud or disputes over prize eligibility. A sweepstakes agency can help mitigate these risks by implementing proper security measures and providing clear rules and terms for participants.
  3. Experience: Sweepstakes agencies have experience running promotions across various industries and can provide valuable insights and best practices to make your promotion more successful.
  4. Efficiency: Running a contest or sweepstakes can be time-consuming, especially if you’re not familiar with the process. A sweepstakes agency can handle all aspects of the promotion, from legal compliance to prize fulfillment, saving you time and effort.
  5. Brand Reputation: A well-executed contest or sweepstakes can enhance your brand’s reputation and customer loyalty. A sweepstakes agency can help you create a promotion that reflects positively on your brand and resonates with your target audience.

Contest law is complex and ever-changing, making it essential to seek professional assistance when running a promotion. Hiring a sweepstakes agency like Sync Marketing can help ensure that your promotion is legally compliant, well-executed, and successful in achieving your marketing goals.


07 may

Impact of Sweepstakes

By: Sync Marketing | In: Best Practices, social sweepstakes, Sweepstakes, sweepstakes company, sweepstakes management, sweepstakes marketing

The Impact of Sweepstakes: Driving Brand Loyalty and Email Opt-Ins

In the dynamic landscape of digital marketing, brands are constantly seeking innovative ways to engage with their audience and drive brand loyalty. One highly effective strategy that has stood the test of time is the sweepstakes. The impact of sweepstakes is plentiful. When consumers have the chance to win prizes by participating in a sweepstakes, it’s not only an effective way to draw in excitement about your brand, but also fosters a loyal connection to the brand. Today we will discuss how sweepstakes are one of the best tools for brands, particularly in building loyalty and collecting email opt-ins.

Building Brand Loyalty

Sweepstakes have a unique ability to captivate an audience and create a buzz around a brand. When a brand offers enticing prizes, they can attract a wide range of entrants who are eager to win. This heightened engagement provides an opportunity for brands to showcase their products in a positive light. Participants often associate the thrill of winning with the brand, leading to increased brand loyalty.

Moreover, sweepstakes create an opportunity for brands to interact with their audience in a meaningful and positive way. Whether it’s through Instagram, websites, or email campaigns, brands can engage with participants, share relevant content, and strengthen relationships. This interaction goes a long way in building a loyal customer base that is more likely to choose the brand over competitors.

Collecting Email Opt-Ins

Email marketing remains a powerful tool for brands to connect with their audience directly. Sweepstakes provide an excellent opportunity to collect email opt-ins from participants. Vitacost is offering $30k in prizes this year to celebrate their 30 year anniversary. A sure way to boost brand loyalty. When entering a sweepstakes, participants are often required to provide their email address, which brands can then use to communicate with them in the future.

The key to collecting email opt-ins effectively is to offer valuable incentives. Participants are more likely to provide their email addresses if they believe they will receive exclusive offers, updates, or discounts. By building a targeted email list through sweepstakes, brands can tailor their marketing messages and drive conversions effectively.

High ROI Marketing

One of the most compelling reasons why sweepstakes are a preferred marketing strategy for brands is their impressive return on investment (ROI). Compared to traditional advertising methods, such as TV or print ads, sweepstakes offer a cost-effective way to reach a large audience. The cost of the prizes is often outweighed by the benefits of increased brand visibility, engagement, and loyalty.

Furthermore, sweepstakes can have a long-lasting impact on brand perception. Even after the sweepstakes ends, participants are likely to remember the positive experience and continue engaging with the brand. This long-term brand exposure can lead to repeat purchases and word-of-mouth referrals, further boosting the brand’s ROI.

In conclusion, the impact of sweepstakes proves to be a powerful tool for brands to drive brand loyalty, collect email opt-ins, and achieve a high ROI. By offering exciting prizes and engaging with their audience, brands can create memorable experiences that resonate with consumers. As brands continue to navigate the ever-evolving digital landscape, incorporating sweepstakes into their marketing strategy can be a game-changer in building a strong and loyal customer base.


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24 apr

Rise of Small Campaigns

By: Sync Marketing | In: Sweepstakes, sweepstakes company, sweepstakes management, sweepstakes marketing

The Rise of Small Campaigns: How Sweepstakes and Contests are Redefining Brand Engagement

In the ever-evolving landscape of marketing, brands are constantly seeking innovative ways to engage with their audience effectively. One trend that has gained significant traction in recent years is the shift towards smaller campaigns with a focus on maximizing return on investment (ROI). Among these, sweepstakes and contests have emerged as powerful tools that not only offer substantial ROI but also provide a unique opportunity to reward consumers and create a positive impact on customers. Let’s delve into why brands are increasingly turning to these smaller campaigns and how they are revolutionizing brand engagement.

1. Cost-Effectiveness

Small-scale campaigns, such as sweepstakes and contests, offer brands a cost-effective way to reach their target audience. Unlike large-scale marketing initiatives that require substantial budgets, smaller campaigns can be executed with a fraction of the cost while still delivering significant results. This affordability makes them an attractive option for brands looking to maximize their marketing dollars and achieve a higher ROI.

2. Engaging and Rewarding Consumers

Sweepstakes and contests are inherently engaging, offering consumers a chance to win exciting prizes in exchange for their participation. This element of gamification not only captures the attention of consumers but also encourages them to actively engage with the brand. By offering appealing prizes, brands can create a sense of excitement and anticipation among consumers, driving participation and brand loyalty.

3. Building Brand Loyalty and Trust

Small campaigns like sweepstakes and contests offer brands an opportunity to build strong relationships with their customers. By offering rewards and incentives, brands can show appreciation for their customers’ loyalty and support, fostering a positive brand image. Additionally, these campaigns provide a platform for brands to interact directly with their audience, gaining valuable insights and feedback that can help enhance their products and services.

4. Creating a Memorable Customer Experience

Sweepstakes and contests have the potential to create a memorable customer experience that extends beyond the duration of the campaign. By offering unique and engaging experiences as prizes, brands can leave a lasting impression on their customers, strengthening brand recall and affinity. This positive experience can lead to increased customer satisfaction and loyalty in the long run.

In conclusion, the shift towards smaller campaigns, such as sweepstakes and contests, is driven by their cost-effectiveness, ability to engage and reward consumers, and capacity to build brand loyalty and trust. As brands continue to explore new ways to connect with their audience, these smaller campaigns are proving to be a powerful tool for redefining brand engagement and driving meaningful results.


19 apr

Summer Sweepstakes

By: Sync Marketing | In: Sweepstakes, sweepstakes company, sweepstakes management, sweepstakes marketing

4 Reasons Why Running a Summer Sweepstakes is a Great Idea for Your Brand

Summer is quickly approaching, which can present the perfect opportunity for brands to engage with their audience in a fun and exciting way. One highly effective method to achieve this is by running a summer sweepstakes. Not only does it provide a chance to interact with customers, but it can also help boost brand awareness and loyalty. Here are four compelling reasons why hosting a summer sweepstakes is a smart move for your brand, along with insights into three popular types of sweepstakes.

  1. Increased Engagement:
    • Summer is a time when people are more relaxed and open to trying new things. A sweepstakes can capture their attention and encourage participation, leading to increased engagement with your brand.
    • Types of Sweepstakes: Instant Win – Participants instantly find out if they’ve won a prize, creating a sense of excitement and immediate gratification. Entrants will need to fill out their information first to see if they have won. This will allow your brand to collect email addresses for all those who enter, even those who don’t win.
  2. Boost Brand Awareness:
    • A well-executed summer sweepstakes can create a lot of buzz and excitement around your brand, reaching a wider audience through social media shares and word-of-mouth.
    • Types of Sweepstakes: Refer-a-Friend – Encourage participants to share the sweepstakes with their friends for additional entries, expanding your brand’s reach authentically and organically.
  3. Drive Sales and Customer Acquisition:
    • Offering attractive prizes can incentivize participants to make a purchase or sign up for your services, leading to a boost in sales and new customer acquisitions.
    • Types of Sweepstakes: Purchase Entry – Customers receive entries for every purchase, encouraging repeat business and driving sales. A free alternate means of entry method must be provided and Sync Marketing can program a site for you for a small fee.
  4. Enhance Customer Loyalty:
    • A summer sweepstakes will create a positive association with your brand, leading to increased customer loyalty and repeat business.
    • Types of Sweepstakes: Loyalty Program – Reward existing customers with bonus entries or exclusive prizes, strengthening their connection to your brand.

When it comes to running a successful summer sweepstakes, Sync Marketing stands out as the premier agency for several reasons. With years of experience in the industry, we have the expertise to quickly pull together campaigns that resonate with your target audience. Our team is dedicated to providing impeccable customer service, ensuring a smooth and hassle-free experience for both you and your participants. When you choose Sync Marketing, you can trust that your summer sweepstakes will be a success, leaving a lasting impression on your audience and driving tangible results for your brand.

Running a summer sweepstakes is a fantastic way to engage with your audience, boost brand awareness, drive sales, and enhance customer loyalty. With the expertise of Sync Marketing, you can elevate your sweepstakes campaign to the next level, ensuring maximum impact and ROI for your brand.


09 apr

Sweepstakes Fulfillment Company

By: Sync Marketing | In: contest company, Legal and Prize Fulfillment, social sweepstakes, Sweepstakes, sweepstakes company, sweepstakes management, sweepstakes marketing

Why Sweepstakes Fulfillment Companies Are Necessary for Your Next Sweepstakes

Running a successful sweepstakes involves more than just selecting a prize and promoting the sweepstakes or contest. There are many logistical aspects to consider, including legal and prize fulfillment. A sweepstakes fulfillment company specializes in managing the prize fulfillment process, ensuring that winners receive their prizes in a timely and efficient manner. Here are four reasons why hiring a sweepstakes fulfillment company is essential for your next sweepstakes:

1. Expertise and Experience: A sweepstakes fulfillment company has the expertise and experience to manage all aspects of prize fulfillment. From sourcing prizes to coordinating delivery, they understand the intricacies of the process and can ensure that everything runs smoothly. In addition, they will 1099 any winner who receives a prize values at $600 or more.

2. Legal Compliance: Sweepstakes laws and regulations can be complex and vary from state to state and country to country. Sweepstakes fulfillment companies are well-versed in these laws and can help ensure that your sweepstakes is in compliance with all relevant regulations. If you are running an international sweepstakes, they will ensure that all of the legal documents are translated as well.

3. Time and Resource Savings: Managing prize fulfillment can be time-consuming and resource-intensive. By outsourcing this task to a sweepstakes fulfillment company, you can save valuable time and resources that can be better spent on other aspects of your marketing campaign. At Sync, we even create open-item emails to keep timing on track and share a detailed timeline at the start of the campaign.

4. Enhances Brand Image: Timely and efficient prize fulfillment is essential for maintaining a positive brand image. Sweepstakes fulfillment companies can help ensure that winners receive their prizes promptly, enhancing their experience and perception of your brand.

Hiringa sweepstakes fulfillment company, like Sync Marketing, is a smart investment for your next sweepstakes. Their expertise, experience, and ability to ensure legal compliance can help make your sweepstakes a success, while saving you time and resources in the process.


27 mar

Back-to-School Sweepstakes Ideas

By: Sync Marketing | In: social sweepstakes, Sweepstakes, sweepstakes company, sweepstakes management, sweepstakes marketing

Top 3 Back-to-School Sweepstakes Ideas to Boost Your Brand

As summer winds down, families everywhere gear up for the back-to-school season. It’s a time of excitement and anticipation, making it the perfect opportunity for brands to connect with their audience through engaging sweepstakes. Here are the top three types of back-to-school sweepstakes that can help boost your brand and why they are so effective:

  1. Back-to-School Shopping Spree Sweepstakes: One of the most popular types of back-to-school sweepstakes is the shopping spree. By offering a chance to win a shopping spree for school supplies, clothing, and other essentials, you can attract a wide audience of parents and students eager to start the new school year on the right foot. This type of sweepstakes not only generates excitement but also promotes brand loyalty as winners will associate your brand with helping them prepare for school.
  2. Tech Upgrade Sweepstakes: In today’s digital age, technology is a crucial part of education. Offering a tech upgrade sweepstakes where participants can win the latest laptops, tablets, or smartphones can be incredibly appealing to students, parents, and educators alike. This type of sweepstakes not only showcases your brand’s commitment to innovation but also positions you as a leader in providing the tools necessary for success in school.
  3. Scholarship Sweepstakes: Education can be expensive, and many families struggle to afford the cost of tuition, books, and other educational expenses. By offering a scholarship sweepstakes, where participants can win funds to help cover these costs, you not only provide much-needed financial assistance but also create a positive association with your brand as one that supports education and the community.

In conclusion, back-to-school sweepstakes ideas can be a highly effective way to engage with your audience, increase brand awareness, and drive sales. Whether you choose to offer a shopping spree, a tech upgrade, or a scholarship, the key is to make sure your sweepstakes are relevant, exciting, and offer real value to your audience. By doing so, you can set your brand apart and create a lasting impression that will keep customers coming back for more.


21 mar

Event Sweepstakes

By: Sync Marketing | In: Marketing, social sweepstakes, Sweepstakes, sweepstakes company, sweepstakes management, sweepstakes marketing

Are you planning a concert, festival, sporting event, or expo and looking for ways to increase excitement and engagement? Consider running a sweepstakes! Sweepstakes are a great way to create buzz around your event, drive ticket sales, and create memorable experiences for those attending. Below we list some reasons why including a sweepstakes into your event marketing strategy can take your event to the next level:

Boost Attendee Engagement: Sweepstakes create excitement and anticipation among attendees. By offering a chance to win exclusive prizes or experiences related to your event, you can increase attendee engagement and make your event stand out.

Drive Ticket Sales: A well-designed sweepstakes can drive ticket sales by offering a compelling reason for people to purchase tickets early. Whether it’s VIP passes, backstage access, or exclusive meet-and-greet opportunities, these prizes can motivate attendees to buy tickets sooner rather than later.

Increase Brand Reach: Running a sweepstakes can help increase brand visibility and reach a wider audience. When attendees enter the sweepstakes, they often share it with their friends and family on social media, helping to spread the word about your event organically.

Collecting Important Data: Promotions provide an opportunity to collect valuable data about your attendees, such as their contact information and preferences. This data can be used to personalize marketing efforts and improve future events.

Create a Memorable Experience: The excitement of winning a sweepstakes can create a lasting impression on attendees and make your event more memorable. This positive experience can lead to increased loyalty and repeat attendance in the future.

Generate Social Media Buzz: Sweepstakes are highly shareable on social media, especially if the prizes are enticing. Encourage entrants to share the sweepstakes with their followers, which can help generate buzz and increase awareness of your event. Incorporating a sweepstakes into your event marketing strategy can help you create a buzz, drive ticket sales, and increase attendee engagement. It’s a fun and effective way to make your event stand out and create a memorable experience for attendees. Contact Sync Marketing today to get a quote for a sweepstakes for your next event!


11 mar

St. Patrick’s Day Sweepstakes

By: Sync Marketing | In: Marketing, sweepstakes company, sweepstakes management, sweepstakes marketing, Turnkey Sweepstakes

The Best Sweepstakes and Contests to Run for St. Patrick’s Day

St. Patrick’s Day is a festive and lively holiday that presents a great opportunity for brands to engage with their audience through fun and creative sweepstakes and contests. Whether you’re looking to boost brand awareness, drive sales, or simply spread some St. Patrick’s Day cheer, here are three types of sweepstakes and contests that are sure to capture the spirit of the holiday:

1. Luck of the Irish Sweepstakes

Tap into the St. Patrick’s Day theme of luck with a “Luck of the Irish” sweepstakes. Offer participants the chance to win a prize package that includes items such as a trip to Ireland, a pot of gold (or a cash prize), or a gift basket filled with Irish-themed goodies. Encourage entrants to share their own stories of luck or Irish heritage for extra engagement.

2. Greenest Outfit Contest

Encourage participants to show off their St. Patrick’s Day spirit by hosting a “Greenest Outfit” contest. Ask entrants to submit photos of themselves wearing their most creative and festive green attire. Offer a prize for the best-dressed participant, such as a gift card to a popular clothing store or a St. Patrick’s Day-themed gift basket.

3. Shamrock Scavenger Hunt

Create a virtual scavenger hunt that takes participants on a journey to find hidden shamrocks or other St. Patrick’s Day-themed items on your website or social media channels. Offer a grand prize for the first person to find all the items, as well as smaller prizes for runners-up. This type of contest is not only fun but also encourages participants to explore your brand’s online presence.

Running a St. Patrick’s Day-themed sweepstakes or contest is a great way to engage with your audience and celebrate the holiday in a fun and festive way. Whether you choose to run a “Luck of the Irish” sweepstakes, a “Greenest Outfit” contest, or a Shamrock Scavenger Hunt, be sure to promote your campaign effectively to maximize participation and engagement. Contact Sync Marketing today for a same day quote.