Let’s Talk Turkey – Thanksgiving-themed Sweepstakes

By: Jennifer French | In: Contests, Sweepstakes

As we enter Thanksgiving week, it’s a good time to stop and take a moment to think about what we are most thankful for this year.  It’s also the time to once again participate in annual traditions such as turkey trots, turkey day football games, Thanksgiving Day parades, and of course the main event, the Thanksgiving feast.  But for retailers, it is the start of the holiday shopping season.  A clever tool to stand out amongst competing retailers is to offer Thanksgiving-themed sweepstakes and contests.  Here are a few that will hopefully make you gobble with delight!

Food Network Ultimate Thanksgiving Essentials Sweepstakes

This sweepstakes offers consumers the chance to win $3,000 cash plus the Ultimate Thanksgiving Essentials toolkit from the Food Network Store.

Taste of Home All Things Thanksgiving Recipe Contest

Thanksgiving is the ultimate day for sharing with others. Show off your best Thanksgiving dishes using 12 or fewer ingredients and you could win $500 and piles of praise in an upcoming issue! 

A Friendsgiving Giveaway with Glitter Guide

Enter for your chance to win a $1,000 Pottery Barn Kids gift card in their Friendsgiving Giveaway! Better hurry – giveaway ends Dec. 1st!

Tasting Table Holiday Entertaining 2014 Sweepstakes

Enter for your chance to win a Holiday Entertaining shopping spree that includes $1,000 to redecorate for the holidays, $750 for your grocery shopping essentials and $500 to update your holiday wardrobe.

Are you hungry yet?  Start entering now before you’re too tired from the tryptophan to press that enter now button!

Happy Thanksgiving!

Promoting the Big Game

By: Sync Marketing | In: Contests, Marketing, Sweepstakes, Television, User Generated Content

It may only be November, but consumers are already pinning recipes and creating Facebook events in preparation for the “Big Game” this coming February, 2015. Given the excitement and attention this annual event draws from consumers each year, it’s no surprise that you see hundreds of sweepstakes and contests focused on promoting the Big Game.

There are many reasons why these promotions are so prevalent, but the biggest is that this particular televised sporting event appeals to almost all types of consumers; from the football fanatics, the commercials addicts, to those who love watching the performers during the show. Because of this huge draw, it’s no wonder why sweepstakes and contests are one of the main ways this event is promoted. Most specifically contests, which allow companies to gather user-generated content by asking consumers to come up with and enter their own unique content for the chance to win. Contests range from the somewhat labor intensive, but creativity-invoking yearly make-your-own Doritos commercial, to a more simple approach where companies ask their consumers to prove why they deserve to win a trip to the game in 140 characters or less.  It’s a win for everyone….well, except for the losing team.

One of the most notable promotions each year is the Doritos contest where they ask consumers to create their own commercial that will be played on-air during the game. This is one of the best user-generated content promotions out there. 

If you’re a company considering running a sweepstakes before 2015’s “Big Game,” it’s not too late. Given the popularity of this event, you can run sweepstakes for only a week, even days and generate plenty of entries and opt-ins. Contact Sync Marketing today if you’re looking for an agency to run your Big Game promotion!